Bankia, a spanish financial services company formed in 2010, created a financial aid program for students.
The commercial's PoV was students talking to their future job's bosses. In this storyboard we priorized the location's detail to explain that the characters are first at home at the present moment and then they are in the future at work.
Filmmaker: Darío Peña
Production company: Hawai Films
Agency: Pingüino Torreblanca
Filmed in Madrid 2019.